Samsung Electronics (Opens in a new tab) It was announced today that Atlantis The Royal, a new resort from Kerzner International on Palm Jumeirah in Dubai, will be equipped with industry-leading displays, including The Wall, as well as Samsung Smart Signage displayed inside and outside. After the 2023 grand opening of what has been called one of the best resorts in the world, guests can now experience a new era of luxury enhanced by the latest Samsung technology.
“At Atlantis The Royal, every detail is considered to truly elevate the guest experience and fully equip our partners. Samsung has been an instrumental technology partner from construction to opening,” said Anthony Lynsdale. , vice president of information technology, Atlantis Dubai. “We are confident in the quality and reliability of Samsung’s technology and team of experts to help us create and maintain an unparalleled hotel experience.”
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Atlantis The Royal is the first hotel in the MENA (Middle East and North Africa) region to install Samsung’s innovative modular Micro LED display, The Wall, in its property. Measuring 146 inches with 4K (3,840×2,160) resolution, The Wall enhances the hotel’s most luxurious guest suite, the Royal Mansion, with a unique, personalized viewing experience. -aw unmatched by other shows. The slim, sleek finish of The Wall’s Infinity Design blends naturally with the pure elegance of the suite.
Throughout the property, various types of Samsung Smart Signage have been installed to entertain guests and provide unique customer experiences in each space.
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In the impressive lobby of the hotel, Samsung Smart LED Signages are installed in three large water tanks that attract the attention of guests at first sight with the largest screen measuring 6×8.5 meters. Samsung placed hanging-type signage between the tanks and on the walls to display incredible scenes, including fish swimming in the ocean.
The hotel’s spa and gym feature impressive displays with Samsung Smart LED Signage from the company’s IER series, which uses LED HDR technology for crystal clear picture presentation. Built to accommodate different installation space requirements, these flexible signage displays allow the team at Atlantis The Royal to provide an immersive viewing experience in the spa and gym areas.
At the outdoor infinity pool, the ceviche bar features Samsung Outdoor LED signage that clearly displays information, even under direct sunlight, to entertain and effectively communicate with guests. The external IP65 validated design protects it from dust and water and ensures continuous operation in any condition.
Samsung Smart Signage is also installed in restaurants and meeting rooms to improve guest comfort and communication while improving staff efficiency. Guests at Atlantis The Royal will be treated like royalty thanks to 957 Samsung hospitality displays installed in 795 hotel rooms to provide the most personalized viewing experience.
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“We are privileged to work with Atlantis The Royal and provide guests with a new level of luxury unlike anything they have experienced before,” said Doohee Lee, vice president and head of Samsung Gulf Electronics. . “The combination of Samsung’s innovative display technology and Atlantis’ creativity and luxury expertise is leading the hospitality industry in an exciting new direction.”
From the stunning picture quality of The Wall at the Royal Mansion to the smart signage installed throughout the property, Samsung displays work within the unique environment of the resort to empower staff and -or the visitor experience. Through its collaboration with Atlantis The Royal, Samsung Electronics is helping to define the future of hospitality technology.